Seashell jackets made it onto the set of the new Peaky Blinders movie! With filming taking place across Bradford, Liverpool, and Birmingham, the cast and crew faced brutal conditions—including back-to-back days of -10°C temperatures. When our contacts in the Art and Costume Departments reached out, we knew Seashell was the perfect fit. We supplied 12 jackets, and seeing them in action on such an iconic production was surreal. Want to channel your inner Tommy Shelby—minus the crime empire? Our Midnight jacket, just like the one Cillian Murphy wore on set, keeps you warm without the whiskey!

We hauled and unraveled a few big ropes as part of the Ghost Net 1000 campaign at Cairnbulg this month, removing them from the coastline and preventing them from causing further harm to marine life. This marks our fourth trip out this year as we work towards our goal of removing a tonne of ghost gear from Scottish shores. We should have an update soon with our total haul - stay tuned!

David from our team had an incredible time this month at Forest Green Rovers, meeting with our amazing charity partner Helen from The Captain Paul Watson Foundation and Tom Tucker from Minirig. Helen's dedication to marine conservation is truly inspiring, and it was incredible to hear firsthand about the foundation’s ongoing efforts to protect ocean wildlife. We’re so proud to support their mission. The meeting was a day filled with shared passion, great conversations, and, of course, football at the world’s greenest club!

Spreading the word about the Ghost Net mission continued at the Seashell Yard in northern Scotland, where we welcomed MP Harriet Cross to discuss our business growth and ongoing commitment to protecting our coastline. As the initiative expands nationwide, we're proud to support the removal of ghost nets and safeguard our marine environment.

There’s nothing better than seeing kids embrace the great outdoors, exploring, discovering, and connecting with nature—especially while sporting their very own seashell gear! Huge thanks to Stuart Tibbles, author of The Wild Reset and This Life blog, for the incredible review and for sharing his thoughts on our latest collection. We’re thrilled to be part of so many little adventurers’ journeys!

We had the opportunity to learn from marine biologist Alex O’Brien, whose work spans global marine research, conservation, and education with Operation Wallacea. From protecting coral reefs to understanding the delicate balance of marine ecosystems, Alex shared invaluable insights into what it really takes to safeguard our oceans. Our main takeaway? That AI could be the key to saving our oceans! Advancements in recognition software and AI’s capabilities, combined with improvements to underwater cameras, make Alex a believer that soon we will be able to create systems of incredibly robust data with minimal input. Read the interview here.

As we wrap up another incredible month, we want to take a moment to thank you for your continued support. Whether you're purchasing our gear, supporting Neptune's Pirates through our £1 per robe initiative, or simply sharing our stories, we couldn't do it without you! 

Join us every Saturday at 10am at the Fittie end of Aberdeen beach for invigorating dips in the sea. The refreshing waters will not only revitalize your body but also uplift your spirits, offering a perfect blend of mental clarity and physical well-being.

For updates on volunteering at beach cleans, joining adventure days, and other upcoming events please see our social media pages.