We Create Waves
We do more than just sell clothes.
Most Popular
Kit to rock your style from the beach to the city. All products are made with care in mind
When You Choose Seashell You...
Adventure with purpose
Stand for something real
Align with nature, not against it
Join the few who give a damn
Become part of the story
Built for Cold Water. Made for Adventure.
Where sustainable design meets outdoor performance.
Whether it’s post-swim warmth or coastal exploration, our gear helps you adventure with confidence.
Changing Robe vs Towelling Robe
Same Seashell Comfort, Different Purposes
Robes Sold Worldwide
Community Members Strong
Trash Removed From Our Oceans
Shop by Collection
Essential accessories built for life by the water.
Our Story
Seashell was born in the cold water. We make gear to keep you warm and to protect the ocean that gives us so much.
2022
From Diver to Founder
While working as a commercial diver, Calum saw firsthand the beauty and fragility of our oceans.
Driven by his passion for the sea and a love for adventure, he launched Seashell, creating premium gear built for cold water explorers and those who feel most alive by the water.
2023
Expanding the Range & Community
With growing momentum, Seashell expanded its product range to meet the needs of an adventurous community.
Alongside this, the brand hosted cold water dips and coastal events across the UK, bringing like-minded people together to share the magic of cold water therapy and life by the ocean.
2024
Turning Passion into Action
Seashell took its commitment to the next level by launching impactful beach cleans and ghost net removal projects.
This marked the start of Seashell’s hands-on approach to ocean conservation, directly protecting marine life and cleaning up our coastlines.
2025
One Wave. One Mission.
In 2025, Seashell and The Captain Paul Watson Foundation launched Project One Wave—a large-scale conservation movement dedicated to preserving our oceans.
With every robe sold, £1 is donated to support these life-changing projects, helping customers turn their purchases into a force for good.
2026+
Looking Ahead: The Future of Seashell
Seashell’s vision for the future is bold and clear, continue designing products that support epic adventures while making an even greater impact on ocean conservation.
Seashell is committed to protecting what matters most for future generations.
Adventure with purpose. Protect what matters.
Who We Work With
Stronger Together
At Seashell, we proudly work with ocean advocates and organisations like The Captain Paul Watson Foundation, supporting beach cleans, ghost net recovery, and vital ocean conservation projects.
From Our Journal
Stories of adventure, conservation, and the inspiring people making a difference.
